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 Glass media
artists, store
owners, crafts-persons, suppliers and educators can exchange ideas and concepts through Glass Media Digest. Every month, Glass Media Digest provides information, suggestions, tips and intelligence to the glass media community.
This website and its
publications will be responsive to the needs of all participants in the glass media sector. | |  Download a list of the most
common myths of marketing
to small business
— click here (PDF file) |
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Among these efforts will be
education through information
exchanges, seminars, on-line
conferences and free teaching
exchange efforts. To do this, we collect advance
information about glass
media initiatives, milestones
and in particular, events and
creative trends. To facilitate
this, the editors produce a
monthly newsletter, facilitate
online communities at the
state and national level and
offer a frequently updated
website covering the vast,
growing world of glass
media. This website features the
latest information on the
following topics: | • | | Reports on new trends in glass media. | | | • | | Better ways to market and sell products and services. | | | • | | Tax advantages | | | • | | Hobby-to-craftsperson-to-merchant trends | | | • | | Upcoming events | | | • | | New products, services | | | • | | Sales techniques that work | | | • | | What's happening abroad | | | • | | Pricing trends | | | • | | New marketing venues | | | • | | Artistic trends | | | • | | Up-and-coming artists | |
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Given extensive use of surveys, advisory panels and expert analysis, many issues highlighted by Glass Media Digest are often not identified until months later by the popular press. |
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|  | Retailers are warming to new "on-the-go meal in a bottle" created, marketed by two Houston, TX women. | | | | | | The product combines automated exit interviews, surveys of surviving employees, risk assessment, a severance calculator and a variety of other capabilities intended to help organizations deal with the repercussions of reductions in force (RIFs). | | | | | | The framework, called the Marketing PR Lead-Gen Process(sm) is a three-step process focusing on infrastructure, content and promotion - paying heed to both traditional and Web 2.0 marketing and public relations principles. | | | | | | Today, business leaders are focused on team success, persuasion and influence with an emphasis on coaching over managing. | | | | | | Put simply, it is placing a marketing message on a transactional document like an invoice or statement. | | | | | | Using staggered hours, short shifts gaining favor. | | | | | | Two pundits argue that sales people are hiding their roles by claiming to be consultants. | | | | | | Self-promotion is one of the keys to advancement often overlooked by managers. | | | | | | Aligning personal goals with career goals has never been more difficult than it is today. | | | | | | Although people know that relationships matter in business, most believe that logic, numbers, and facts are what really count. | | | |
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